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WHAT IS SEARCH ENGINE OPTIMIZATION?

Search Engine optimization is the process of increasing volume and quality of traffic to a web site in the natural search results pages of the search engines. This is often done by optimizing a web site by editing its content and HTML coding to target its relevance to specific keywords.

Why is SEO important? Over 85% of internet users find web sites via search engines. SEO is fast becoming one of the most effective methods of online marketing because of its ability to drive qualified customers to your web site. It is estimated that SEO will account for over $7billion in online advertising budgets by 2009. Other key areas that compliment effective online marketing strategies include Search Engine Management (SEM), a bid management model based on effective paid per click (PPC) advertising on major search engines such as Google, Yahoo e.t.c.

SEARCH ENGINE OPTIMIZATION (SEO)

At Webcrawlers, we specialize in making your web site stand out by using keywords that attract high rankings in the natural or organic search section of the search engines. This means getting you ranked on the first and second pages of the major search engines. Our team of SEO experts understands how the search engines spider crawls!

And so through strategic research and analysis, combined with our first rate team of copywriters who constantly produce fresh and genuine content while choosing targeted, relevant keywords and phrases, we are able to provide the best resource for terms relevant to your site.

The result = top page rankings!

For more information on our SEO packages click here.

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